Imtisal zafar biography
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A man who has changed the way art and music were and are perceived in Pakistan: Imtisal Zafar. You might have heard of him about electric music festivals or his efforts to promote art in Pakistan, or maybe one of the many large-scale events he has put together.
Zafar stands as the founder, and CEO of Verve Events & PR, renowned for its distinguished guest list, phenomenal events, and success over the last 15 years! A man who has transformed the industry in sydasiatiskt land and has the ride of celebrating 15 years of immense success!
Celebrating Verve’s anniversary, We at Sunday had the chance to get an inside scoop about the entrepreneur, as he shares his råd for success, his anställda preferences, and plans!
A major milestone for you celebrating 15 years of Verve! How does it feel?
Hello Sunday! Ah, 15 years. What a journey it has been! Feeling overwhelmed and grateful. 15 years ago when this journey started inom was only following my passion. There was this hunger to ac
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IMTISAL ZAFAR: THE MAN, THE MYTH, THE LEGEND REVAMPING ART & E-MUSIC
A proponent of artistic revamping, Imtisal Zafar is renowned for three power packed projects: Verve Events, WIRED and the Pakistan Art Forum (PAF).
Authored By Rajaa Nadeem
As a LUMS graduate who started working part time straight after A-Levels with an event management company where he grasped the ‘tricks of trade,’ Zafar stands as the CEO of Verve Events & PR- the founding syndicate.
“Advances in technology and the advent of social media have also revolutionised the industry completely,” he says when questioned about the evolution of the business.
What distinguishes their company from competitors, rendering Verve as one of the most sought after companies in the market is “creating ambiances and event settings that enhance the experience of the attendee to another level,” coupled with the networking with the crème de la crème of
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Pakistan is the place for young entrepreneurs aiming to launch their budding business ideas into the world. Imtisal Zafar is a prominent name among these entrepreneurs taking full advantage of all opportunities thrown their way.
Zafar is successfully running not one, not two, but three business ventures, and he has no plans of stopping anytime soon. He’s dabbled into different fields over his career – with the revolutionary Pakistan Art Forum (PAF), a glamorous event management company Verve, and a fun-filled music festival named Wired.
In conversation with Sunday Times, Zafar opened up about his journey, and one thing that impressed us was his passion for each of his businesses. Zafar is the perfect embodiment of the saying, choose a job you love, and you’ll never have to work a day in your life.
Launching His Career
His business mind’s been at work since 2007 while he was a student at LUMS working for an event management company. After the job ended